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Invincible Brand with Melissa Agnes

Through her lens of crisis readiness, advising some of today's leading organizations faced with the greatest risks, Melissa Agnes is passionate in her mission to help today's organizations build brand invincibility. The Invincible Brand Podcast is another way in which she works to achieve this mission. Subscribe to this podcast and join Melissa as she unravels the complexities that this modern-day, hyper-connected world presents to your organization and provides tactical business strategies for implementing a culture where negative events don't strike your business and, if they do, your team is prepared to respond in a way that increases stakeholder trust and goodwill in your organization—making your brand invincible.
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Through her lens of crisis readiness, advising some of today's leading organizations faced with the greatest risks, Melissa Agnes is passionate in her mission to help today's organizations build brand invincibility. The Invincible Brand Podcast is another way in which she works to achieve this mission.

Subscribe to this podcast and join Melissa as she unravels the complexities that this modern-day, hyper-connected world presents to your organization and provides tactical business strategies for implementing a culture where negative events don't strike your business and, if they do, your team is prepared to respond in a way that increases stakeholder trust and goodwill in your organization—making your brand invincible.

May 31, 2015

Welcome to episode #051 of The Crisis Intelligence Podcast, with Melissa Agnes and Jeff Reeb.

Jeff Reeb is the Director of the Office of Emergency Management for the County of Los Angeles. Jeff and I met after I gave my TEDx talk earlier this year. While having a conversation with Jeff about LA County’s current strategies for effective emergency management and crisis communication, we thought that it would be fun to record our conversation, as others in the field of emergency management are struggling with many of the same and similar issues.

In this week’s episode of The Crisis Intelligence Podcast, Jeff and I discuss challenging areas of emergency management and crisis preparedness that pertain to counties, cities, municipalities and organizations around the world.

This episode of The Crisis Intelligence Podcast discusses:

  • The challenges and benefits of using mobile technology for emergency management.
  • The challenges of running a county / city and coordinating with neighboring counties and cities for emergency management.
  • Metrics for evaluating crisis management success.
  • Cultural adaptability for crisis communications.

It’s an insightful conversation that covers many areas of strategizing crisis preparedness for emergency management. Enjoy!

Running time: 54:59

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About host, Melissa Agnes

Learn more about Melissa Agnes
Follow Melissa on Twitter: @melissa_agnes
Connect with Melissa on LinkedIn
Email Melissa directly: melissa@melissaagnes.com

Learn more about Agnes + Day, Melissa’s crisis management firm.

About guest, Jeff Reeb

Learn more about Jeff on LinkedIn
Follow Jeff on Twitter: @lacooem
Check out LA County’s office of emergency management’s website

Thanks to Jeff for taking the time to have this insightful chat with me!

This post, "TCIP #051 -  Strategizing Emergency Management with Jeff Reeb," was originally published to melissaagnes.com.

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